We are thrilled to share the exciting steps we're taking in embracing digital transformation to elevate our guests dining experience!
Our recent "Eating at Work" survey revealed a fascinating trend: over 52% of British workers are ready to embrace app-based ordering for their meals and over 60% prefer healthy options during work hours. It's clear – the demand for speed, efficiency, and nutritious options is more crucial than ever, especially during the hustle and bustle of lunchtime.
That's why we're excited to announce our strategic partnerships with leading technology brands such as AWS, Time 2 Eat, E15, and Autocanteen. Together, we're pioneering a suite of cutting-edge technology solutions, including AI scanners, kiosk ordering systems, frictionless retail, digital restaurants, and other omnichannel innovations.
Why the Digital Shift?
Speed and Efficiency: Over half of our guests have expressed a preference for streamlined, quick-service options during lunchtime. Digital solutions are our answer to reducing queues, ensuring your meals are served promptly, and optimizing their valuable time.
Healthy and Nutritious Choices: We understand the importance of offering not just speedy but also healthy and nutritious dining options. Our digital initiatives include features that highlight and promote these choices alongside carbon labels, making it easier for them to make mindful selections.
Consumer Preference: The modern consumer craves digitally enabled experiences, and we're committed to delivering just that. From AI-powered scanners expediting their orders to user-friendly kiosks enhancing order accuracy, our digital initiatives are designed to align with their preferences and convenience.